Saturday, January 18, 2014
WELLA BALSAM SHAMPOO & CONDITIONER - A 70s MUST-HAVE!
In 1972, Wella launched the first shampoo produced specifically to be sold in department stores, supermarkets, pharmacies, and perfumeries.
Then in 1976, Wella discovers Chitosan - an ingredient used in hairspray that improves hold but doesn't stiffen hair.
A new generation of great-smelling styling products is born and Wella Balsam becomes a must-have salon product.
(Check out the PRINT AD below from 1976 for Wella Balsam with Farrah Fawcett.)
Original Formula hard-to-find, but still available: